#TIA2025 - Insurance for All - Ep6 (Sponsored by Old Mutual Insure)

In Episode 6 of The Insurance Apprentice, the contestants are challenged to create tailored insurance products for South Africa’s diverse population. Using the OMI Wheel of Diversity, each contestant will land on a specific customer segment and marketing angle, then design a product that meets the unique needs of that segment while ensuring affordability and accessibility. From small business owners in the informal sector to individuals nearing retirement, the contestants must craft solutions that protect assets and manage risks.