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The specialist underwriting environment has a reputation for possessing a certain degree of mystique, with the impression that many of the available liability products - in particular - are far too complicated for ordinary people to understand.
With more than 300 million members worldwide, LinkedIn has become the world’s largest online business networking site. South Africa has more than 3 million LinkedIn members, making it the 10th largest LinkedIn country community in the world.
Social media platforms have seen enormous development and uptake over the past five years. More significantly, they offer financial advisers worthwhile sales and lead generation strategies. Through social media, advisers can target a younger audience by outlining the different products which are available.
Social media has taken the world by storm and will have a significant impact on the insurance industry. It provides novel conversation platforms, which offer value if observed, explored and used fearlessly with conversation value in mind.
If you had to choose one approach to protect your hard-earned investment cash from today’s market madness, which would it be?