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If you are one of those pre-Millennials wondering how to “do” gamification to attract a new generation of consumers, maybe it is time to stop thinking so hard. Solutions are probably a lot simpler than you imagine.
Gamification is here and it’s here to stay. But what is gamification? Simply put, it is a method of achieving an outcome using game-like mechanics in areas that are often not associated with games, for example, creating leads in the saturated insurance industry.
It is only 2016 and already we are beginning to see one of the main evolutionary trends of the sector.
In its most basic form, innovation is the creation and execution of a good idea that improves the status quo.
If you had to choose one approach to protect your hard-earned investment cash from today’s market madness, which would it be?