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Breathalysers Campaign: the parent’s way to protecting loved ones

03 August 2010 Alcohol Breathalysers CC

According to research, South Africa has one of the highest per capita alcohol consumption rates in the world, and it is estimated that up to 30% of general hospital admissions in South Africa are directly or indirectly related to alcohol use. Statistics show that alcohol is a leading contributor to road accidents, and more and more underage teenagers are abusing alcohol. The abuse of alcohol has reached a critical stage in this country and we need to go back to basics to encourage responsible drinking. It starts in the family.

Alcohol Breathalysers CC, the industry leader in affordable alcohol breathalysers, has launched an alcohol safety campaign that encourages parents to equip family members with personal breathalysers in much the same way that mobile phones have become a rite of passage for children who reach a certain age. By providing breathalysers, parents are telling their children that even though they are consuming alcohol, they should be responsible and limit their intake. They are also protecting them from the dangers of drunken driving.

Alcohol Breathalysers has made breathalysers accessible to the general public, so parents will not have difficulty in sourcing quality breathalysers that are both convenient and easy to use. The AT118 key ring model and the AT128 personal digital are inexpensive, easy to operate and the safety benefits are immeasurable. Recognising that most personal breathalysers are used in a social setting, the breathalysers were built with style in mind. They are sleek and small enough to fit in the palm of a hand or slip into a purse, pocket, or glove compartment. Within seconds of blowing into a unit, the breathalyser indicates one’s blood alcohol concentration so you instantly know when it’s time to stop drinking and when not to drive.

Parents can have peace of mind when their children are out with friends, because they know that their children will make responsible choices. Giving a young adult a portable breathalyser helps to ease peer pressure of getting into a car with someone they suspect to be over the legal limit. The instant breath alcohol test can deter teen drunk driving and stop a child from being a passenger in a car where the driver is drunk.

Adults will find that the breathalyser makes their lives easier. Adults socialising out on the town or entertaining at home can use the breathalyser to ensure guests either leave sober or spend the night. A portable breathalyser can also ease a homeowner’s liability concerns during a home party by providing just cause for no longer serving alcohol to someone who is drunk. People using breathalysers can also be confident that they are doing their part to protect lives.

For more information regarding personal breathalysers, industrial breathalysers, fixed type breathalysers, wall mounted breathalysers, please visit our website http://www.breathalysers.co.za/

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