FANews
FANews
RELATED CATEGORIES

Business for Road Safety (BRS) forum launches Road Safety Pledge

05 September 2019 Business for Road Safety (BRS) forum

The Business for Road Safety (BRS) forum, an initiative formed by the South African Insurance Association (SAIA) in collaboration with other relevant stakeholder business associations launched its Road Safety Pledge on Wednesday at Midrand Conference Centre.

The BRS forum is intended to enable South African business to have a leading role in finding sustainable solutions aimed at reducing the number of crashes and fatalities. In addition, it seeks particularly to support the efforts of the South African Government, including the Department of Transport in addressing road safety issues. These are activities that we believe could help in contributing towards a safer South African society, while also supporting Government to deliver on its broader international road safety goals such as the United Nations’ Decade of Action for Road Safety.

In a drive to minimise road crashes and reduce injuries and fatalities in South Africa, the BRS forum has as one of its initial projects introduced a “Sit-Well” campaign aimed at educating drivers and passengers in the correct posture in a motor vehicle. The forum has produced a series of videos that will be posted on social media highlighting the risks associated with not sitting properly, unsecured personal belongings and the correct positioning of the steering wheel and seat.

“Road safety is a complex issue that requires collaboration,” says Philip Purnell of the South African Automobile Association (AA), who is the spokesperson for the BRS forum. “We are pleased that a number of CEOs have already signed up to serving as road safety leaders within their organisations, influencing their employees to join the drive.”

The BRS forum will not only endeavour to expand the numbers of such corporate CEOs and companies to cooperate with it towards improved South African road safety but also calls on Government and corporates to commit through a pledge that they will incorporate road safety into their strategies and to help encourage road safety awareness for drivers, passengers, and pedestrians.

SAIA Chief Executive, Viviene Pearson said: “SAIA has always placed a high priority on road safety initiatives. The safety and welfare of all road users is of paramount importance in our communities. Road crashes cost the South African economy tens of Billions of Rands annually and too many human lives. It is through such collaborative initiatives, aimed at addressing driver behaviour among other things, that we can contribute to the reduction of crashes and fatalities and meaningfully participate in the welfare of our communities.”

Business associations which are currently core members of BRS forum include:

• The Automobile Association (AA) • The Financial Intermediaries Association of Southern Africa (FIA) • The National Association of Automobile Manufacturers of South Africa (NAAMSA) • The Retail Motor Industry (RMI) • The Road Freight Association (RFA) • The South African Insurance Association (SAIA) • The South African Petroleum Industry Association (SAPIA) • The South African Road Federation (SARF) • The South African Vehicle Rental and Leasing Association (SAVRALA)

“As part of this forum, we believe that stronger collaboration with various stakeholders and the implementation of a holistic road safety strategy that incorporates broadened innovative technologies and policies as well as practical on the ground actions such as visible and effective policing, in conjunction with campaigns aimed at changing driver behaviour will make a significant impact on road safety in South Africa,” concludes Sandile Ntseoane from SAVRALA, who also sits on the BRS committee.

Quick Polls

QUESTION

Is 30 the new 65?

ANSWER

Yes, it is becoming inevitable that retirees need to save for a 30 year time horizon when it comes to retirement
No, why change a model that has been working for many years
At least if a retiree reinvests their pot of cash compound interest will resolve the longevity problem
A E fanews magazine
FAnews August 2019 Get the latest issue of FAnews

This month's headlines

Create designer policies through AI
Are advisers in a precarious position?
A claim, COIDA and a dog bite
Non-disclosure never an innocent fraud
Prescribed assets: The threat to pensions
Cannabis and the issue of trust
Getting the most from disability claims
Subscribe now