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21 December 2004 Angelo Coppola

Absa Data Brokers, in conjunction with Channel Life, are now providing for the further education of long term insurance students in a programme to create the next generation of “smart” long term insurance brokers.

The learnership programme was launched at the Boston City Campus in Roodepoort and was attended by local dignitaries and representatives from Channel Life and Absa Brokers.

According to Channel Life project owner, Welma Long, more than 400 applicants applied for the eightplaces in the first class. "We narrowed this down to a short list of 60 people, from which we chose the first nine candidates.

"We will have another three groups of learners going through the programme, in what we hope to develop into a long term and sustainable programme, aimed at enriching the lives of the learners and their communities," says Long.

Reuben Tsoai, Absa Data Brokers sub-franchise owner, says: "The candidates were selected on the basis of their background, potential to succeed in the sales environment and level of commitment to developing themselves in partnership with the learnership network."

Channel Life will take the learnership groups through extensive academic training over the next six months. Once completed, they move onto a mentoring and hand-on application field trainingphase with Absa DataBrokers.

At the end of the programme the learners will receive an accredited and recognized qualification - the National Certificate in Long Term Insurance.

"The learnerships are intended to address the gap between current education and training provision and the needs of the labour market, and will place the learners in the enviable position of being fully prepared technically and practically to enter the business world," says Long.

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