Glacier by Sanlam pledges support for the Storms River Traverse 2012

Dryland Event Management is delighted to announce Glacier by Sanlam’s involvement in the 2012 Storms River Traverse. The scenic 3-day stage race will take place from the 10 – 12 August in the Tsitsikamma area and is one of the highlights on the mountain

“We are very pleased to be associated with the Glacier by Sanlam Storms River Traverse”, says Anton Raath, CEO of Glacier by Sanlam. Not only is mountain biking growing in popularity, but this particular event also has facilities for families and children too, which is an important aspect for us. Although wealth creation and preservation is where our focus lies and we concentrate on the upper end of the market, we also want to play a role in the broader community and make a difference where we can.We also believe strongly that our environment is not something to be taken for granted and every little effort helps,” explains Raath, “which is why we will also be involved in cleaning-up sections of the Storms River Village in conjunction with local schools, prior to the race.”

The community involvement aspect of the Storms River Traverse gives unemployable individuals the opportunity to be trained in the hospitality industry, which positively impacts the lives of the families and communities involved. Glacier’s participation will further extend the reach of this race into the lives of those communities.

Henco Rademeyer from Dryland Event Management is very excited about this new partnership. “We are very proud to be associated with a company of Sanlam’s stature that has strong social responsibility principles which align perfectly with what we are trying to achieve with this event and the impact it will have on the community,” he explains. “We applaud their involvement in this amazing race and the faith they have showed in us.”

Glacier services intermediaries and clients in the affluent market. Endorsed by Sanlam, the company offers a wide range of financial solutions, designed to assist affluent clients to create and preserve their wealth throughout their lifetime. These solutions include local and international investments, shares and fixed interest instruments, estate planning: wills, estates, trusts and offshore fiduciary services, as well as comprehensive asset protection and a personal cover offering.

This year’s Glacier by Sanlam Storms River Traverse will include all the great aspects of last year’s race, with a few surprises along the way. Riders and their families can expect a great family orientated event while enjoying all that the magnificent Tsitsikamma area has to offer.