Standard Bank has been ranked as the most valuable banking brand in South Africa, and on the African continent, for 2023 for a second year in Brand Finance’s annual ranking of the world’s Top 500 Banking Brands. The bank also increased its brand value by over 10% in the last year to reach over $1.74 billion US dollars.
Every year, Brand Finance puts 5 000 of the biggest brands to the test, and publishes nearly 100 reports, ranking brands across different sectors and countries. The world’s top 500 most valuable and strongest banking brands are included in the annual Brand Finance Banking 500 ranking.
Sim Tshabalala, Standard Bank Group Chief Executive, says: “We’re delighted that we continue to lead as Africa’s most valuable brand. It’s the independently assessed indication that our business model – with its focus on providing consistently excellent service and complete banking, asset management and insurance solutions to our clients – is paying dividends.”
In 2019, Standard Bank began a journey that fundamentally redefined its business. The Group’s purpose of “Africa is our home, we drive her growth”, aims to connect Africa to the world in pursuit of inclusive and sustainable growth for the continent.