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Europ Assistance South Africa’s COO appointment emphasises focus on female empowerment

08 May 2014 Europ Assistance South Africa
Ureshni Danilala-Morrison.

Ureshni Danilala-Morrison.

Europ Assistance South Africa recently made history by announcing the first female CEO in the Group, Rouxlé van Molendorff. The company prides itself on its focus on transformation, and in another move empowering women, has subsequently announced a new Chief Operations Officer (COO), Ureshni Danilala-Morrison, effective 5th May 2014.

Through her working experience, Ureshni brings a wealth of knowledge and experience in Business Management, Financial Management, Operations Management, Key Account Management, Customer Management, Stakeholder Alignment and Business Integration to Europ Assistance South Africa. Ureshni has worked in service industries ranging from Healthcare to Emergency Services to Roadside and Home Assistance and most recently, Telecommunications.

Rouxlé says of Ureshni’s appointment: "I look forward to working with Ureshni, who is known for being results driven, surpassing targets and instilling a high performance culture in the teams she works with. Ureshni spent some time working at Europ Assistance previously, so she knows the business, and I am excited at the opportunity we have to grow Europ Assistance South Africa together.”

With some 8 million families in South Africa currently taking advantage of the World of Care Services, through their relationship with corporates, insurers, brokers, clubs, medical aid funds and employers that utilise its value added services and benefits, growth in this area will play a pivotal role in Europ Assistance South Africa’s strategy this year and going forward.

Having two high powered women, both with a strong focus on developing people and meeting customer needs, at the helm of the company will only serve to ensure that Europ Assistance South Africa is well placed to deliver innovative new solutions to their clients. It is envisaged that under the leadership of Rouxlé and Ureshni, new advances in the company’s World of Care Services will be announced in the coming months.

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