An innovative first for the SA motor industry

Across the globe, consumers’ increasing demands related to their fast-paced lifestyles has resulted in a changing world - one that requires evolving technology and the introduction of new trends to move forward in the quickest and most efficient way possible.

Having such technology at our fingertips, it seems as though you can do everything online, from managing your personal insurance, medical aid and banking, to your most detailed travel requirements.

With the introduction of a new and innovative e-commerce site for vehicle-related financial services, you can now manage your car online too.

MotorHappy Managing Director, Kerry Cassel says, “We know that South African motorists lead busy lives and require a high and innovative level of service which fits in with their schedules and looks to the future of motoring. Our answer to this is MotorHappy, the first platform in South Africa which aims to find the best motoring plan for each and every customer while also providing them with advice, tips and accurate motor management product quote options which they can compare and actually buy online.”

“Our focus is to be there with you throughout your motoring journey, providing you with the information and motor management products you may need along the way. Our partnership with LiquidCapital gives us access to the expertise of the organisation’s over 14 years of experience in managing almost a million policies. With this backing, you can have peace of mind that we know what you will need now, this time next year and in three years from now,” she adds.

Cassel highlights that investing in motoring plans such as a service plan, maintenance plan and warranty (to name a few) is often viewed as a grudge purchase - wrapped up in unclear industry jargon that not even the most advanced and trusted online search engine can fully explain.

She says, “With this confusion, the true value of these products is often forgotten or disregarded. One of the biggest investments you will ever make, the lifespan of your car’s components need to be kept in consideration.”

In addition to the e-commerce website and supporting contact centre, MotorHappy also helps consumers make well-informed decisions by regularly sharing advice and insights which motorists can trust.

For example, did you know that most brake pads have metal sensors built into them? When your brake pads have worn to about 25%, the sensor can become exposed and makes contact with the disc. This metal-on-metal contact causes that ‘squealing noise’.

According to online automotive parts and accessories retailer, CARiD, this is when you can be sure that your brake pads will need to be replaced soon.

“How soon? This depends on how brake-intensive your driving is,” Cassel says.

A tip from the parts experts to determine how many kilometres you have left, would be - if your brake pads were 12mms thick when new (now 3mm) - to divide how many kilometres you have driven with your current brake pads by three. This will give you an indication to schedule an appointment to replace them.

Cassel says, “MotorHappy is here to advise you on these decisions, to protect your budget and keep you happy and safe on the road. We answer these kinds of common car-related questions, insider tips and ‘what ifs’ on our regularly updated MotorHappy blog.”

With an understanding of our nation’s unique and different tastes and styles, “Most evident when we look around us while sitting in traffic,” we all prioritise different aspects when it comes to our vehicles.”

“Some see value in performance or status while others just want to travel from point A to point B safely. It is then no surprise that we also have different motoring needs and budgets,” she says.

With this in mind, the team at MotorHappy know that there are far more products that South Africans may require on their journey to motor-happiness. “We aim to add these to our list of products to pick and choose from soon.”

“We want to be there for you throughout your motoring journey, let us help you find the best plan for you. MotorHappy - love your car, love the journey,” Cassel concludes.