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Assupol sponsors Skeem Saam TV show

15 July 2014 | Company News & Results | General | Annelize van Blerk, Assupol

Assupol Life is proud to announce that it will sponsor the popular SABC 1 youth drama, Skeem Saam.

Skeem Saam is a ground-breaking and captivating youth drama series on SABC1, which returns to the screens for a third season today. In response to its popularity, from this season on Skeem Saam will be a daily drama series.

The exhilarating voyage on the river to adulthood never stops. Series 3 of Skeem Saam starts in winter, a time of transition. For some of our friends in Turfloop, life has become almost unrecognisable. Coming of age has a tendency to do that to individuals and to a community.

Tbose struggles to balance being a student and a father… and the question of whether he and Mapitsi can be together leads both of them down many winding, heartbreaking lanes. Katlego has to face the realisation that having Granny and his mother in the same house brings challenges he never anticipated facing at this stage in his life.

And… Kwaito finally sees the light at the end of the tunnel that was his barren love-life. The problem is once the floodgates open he has no control over them. He finds himself embroiled in love-triangles that threaten to destroy everything that is precious to him. This season Kwaito will meet Lelo… a woman who will change his life in ways no one could ever imagine.

The Kunutus will face seemingly insurmountable challenges as Ma Kunutu struggles to carve out a place for herself in a community that fears that one day she will try to avenge her husband’s untimely death. Things get especially complicated when she comes to the realization that her daughter Rachel has fallen for the wrong guy.

This is just the beginning of the transitions we are all about to go through. This season we will be spending time with the residents of Turfloop every weekday. We will watch their lives unfold on a daily basis. Tbose and Kwaito will transition from High School to University. They will spread their wings, leave the nest of Turfloop and venture into the bright dazzling lights of Johannesburg - where more escapades await them. While the pace of the two boys’ lives ratchets uncontrollably up, their parents will discover that empty nest syndrome is not just a concept.

“Assupol is proud to be sponsoring Skeem Saam. We believe that as the show is growing, our partnership will add to its quality and further development,” said Annelize van Blerk, Assupol’s Head of Corporate Affairs.

Skeem Saam airs Monday to Friday on SABC 1 at 18:30.

Assupol sponsors Skeem Saam TV show
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