Avis SafeDrive launches in the Netherlands

12 November 2019 Discovery Insure

Last week Thursday, 7 November, marked a very special occasion as Discovery Insure continues to drive our core purpose of keeping people safer on the roads. Discovery Insure in partnership with Avis has announced the first international launch of the Vitality Drive programme, marketed as Avis SafeDrive, in the Netherlands. This will allow Avis rental clients in the Netherlands an embedded Vitality Drive offering, which will reward them for driving well and unlock daily active rewards such as Amazon/iTunes vouchers and Starbucks coffees.

“We trust that Avis SafeDrive Netherlands will create a dramatic positive shift in driving behavior and will be the start of a wider roll-out in Europe in time to come,” said Discovery Insure Chief Operating Officer, Francois Theron.

“I’d like to thank the Discovery Insure team who made this roll-out possible in under 6 weeks and wish them all the best as we create another Nation of Great Drivers.”

Below please find some pictures of the announcement in the Netherlands.


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