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Bestmed launches the healthcare ‘Conversations’

17 September 2015Chris Luyt, Bestmed
Chris Luyt, Executive Head of Marketing, Sales and Distribution at Bestmed.

Chris Luyt, Executive Head of Marketing, Sales and Distribution at Bestmed.

On 17 September, Bestmed – one of South Africa’s top five medical schemes and winner of 2015 FIA Healthcare Product of the year award – launched the ‘Conversations’ about pertinent healthcare issues in the country, at The Focus Rooms in Sunninghill, Johannesburg.

Bestmed’s Executive Head of Marketing, Sales and Distribution, Chris Luyt said, “There is an abundance of issues that affect the healthcare industry, and most are left unattended or unspoken of. It is for this reason that we seek to create conversations that will lead us to finding solutions or ways to address these issues. This year’s ‘Conversations’ will focus on Corporate Citizenship, and how it impacts the healthcare industry.”

Among the key guests at this event were: Dr Danny Titus, Director at AKTV and member of the Human Rights Commission, Dr Christo Du Preez, Bestmed’s Medical Advisor - Wellness, and Christoff Raath, CEO of the Health Monitor Group and actuary. There was a panel discussion aimed at soliciting answers of what corporate citizenship, if applied in healthcare systems, can do for the country as a whole.

“It is our responsibility to create platforms for serious discussion about wellness in workplaces, as these lead to a productive workforce, which in turn benefits the economy of our country. How does healthcare impact an organisation’s productivity and the country’s economy? This is a platform to find out through interactive participation from our panellists and the audience, and a step into revolutionising healthcare in South Africa. Healthcare is a basic human right and the people need to know that they have a right to access quality healthcare. This initiative aims to unpack these and many other matters that affect us as a nation, and we look forward to robust, yet constructive discussions,” concluded Luyt.

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Millennials make up 30% of the South African job market; these are your clients and future clients. Do you engage with them?

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Some engagement but by far the most difficult generation to engage with
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