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Assupol wins Best Life Assurer Southern Africa for the second consecutive year

10 August 2016 Assupol Life
Bridget Mokwena-Halala, Assupol Life CEO

Bridget Mokwena-Halala, Assupol Life CEO

For the second year in a row, Assupol has been recognised by the Capital Finance International (CFI.co) as the Best Life Assurer Southern Africa 2016. Capital Finance International is a finance publication based in London which focuses on news, analysis and commentary relating to business, economics and finance worldwide.

Every year, CFI.co identifies individuals and organisations that contribute significantly to the convergence of economies who add value to all stakeholders. Nominations for the annual awards are submitted by readers, subscribers, website visitors and other interested parties. 

Commenting on the announcement, Bridget Mokwena-Halala, Assupol Life CEO said, “This award pays testament to the skills and passion of the Assupol employees who work relentlessly to ensure our clients remain at the heart of everything we do.” 

The judging panel chose Assupol on a number reasons including the fact that they serve South Africans regardless of their income bracket, offering them a comprehensive suite of insurance and savings products. The judges commented, “Following a proactive approach, Assupol keeps close to its customers. Thanks to a vast network of branches and agents that reaches into the far corners of the country, Assupol maintains short lines of communication, which in turn, offer policyholders an iron-clad assurance that the company is never far away in times of need.” 

Other drivers that played a role in Assupol’s selection included, “The excellence of its services and the unfailingly prompt settlement of claims, Assupol, of late, has made significant inroads into the middle and higher income demographic, capturing market share from larger competitors,” said the judges.  

“Our humble success amidst a challenging economic environment is testament to our strong vision, mission, values and commitment to South Africa. We now have even more responsibility to look into the future with determination and ambition and to continue to contribute to the economic development of South Africans. Treating Customers Fairly (TCF) has played a vital role in our company being selected as a winner. This is so encouraging and motivating to not only know that our efforts to make our clients happy are not in vein and are also being noticed in an international manner. Furthermore, none of this would have been possible without the hard work and dedication that our team puts in,” continued Mokwena-Halala.  

Assupol has been in existence since 1913, building itself a solid reputation whilst becoming a market leader in serving South Africans. Irrespective of other industry players, the corporate agility has allowed the company to improve the way insurance and savings products are brought to the markets. 

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